How to design your own website (if you are not a web designer)? Starting a new business can become very overwhelming very fast. Having a great business idea is just the first step. Setting up a website, adding a webshop to it, working on marketing, taking care of logistics, and everything else in between can […]
Have you ever organized a giveaway for your customers? When you organize an interesting giveaway, you can improve many aspects of your business, and we are not talking only about sales, but also social media exposure, a number of leads, or increased customer loyalty. In our latest release notes, we are presenting some updated and […]
Creating viral online competitions for beginners With an everchanging and evolving e-commerce business, our consumers are also evolving and becoming more demanding. They have higher standards than ever, and you do need to meet them if you want them to purchase from your webshop. Some of the greatest players in the field, like Amazon, are […]
People are very quick in making first impressions about places, people, ideas but especially about websites. Believe it or not, but 90% of the visitors will leave a particular website in just 3 seconds because of its poor design. Industry experience says that no matter how great your copy is, customer service or even the products you are selling, still 48% of people will take your website’s design as the most important factor in deciding the credibility of your business. So, where are you at when it comes to your WebShop design?
If your new business cannot be found on search engines, in most cases it’s unlikely that it will be found at all. Working on your SEO will help you establish an online presence where customers can discover and interact with your brand. When nearly 95% of web traffic only clicks on links that appear on […]
Let me start with something interesting. Most visitors aren’t ready to buy even if they’re on a product page. The study I linked to offers interesting insights on how people behave on eCommerce sites. The statistics may disappoint you. Even call into question the merits of selling online. Visitors are likely to bounce from product […]
How to stay original and unique in the world of constant changes? How to be authentic in the field of web design, but meet the needs of the majority? How to be creative and on the top at the same time? The best person to address these questions is our guest Jacob Cass – one […]
Business-to-Business (B2B) companies often feel SEO is not suited to their business model uncertainty around the return on investment. B2B companies are looking to secure as many leads as possible, which they can actively use to build a network of sustainable clients. Having a reasonable churn rate which they have full control over makes paid […]
What’s a buyer persona? It’s a fictionalized representation of your ideal customer. If you don’t have customers or an audience already, create a persona to help you. This helps you attract customers. The information listed below is a good starting point: * Age * Location * Family size * Education level * Industry * Job […]
Want better search engine rankings, more traffic to your website and more business but know nothing about SEO? Here are 8 foolproof hacks you can use for immediate results. Search Engine Optimization (SEO) is a confusing term that most people don’t understand. The thing is that most of the people who don’t understand SEO happen […]