Privacy and Data Protection
We appreciate your visit to our website and thank you for your interest in our company, our products and our web pages. Protecting your privacy when using our web pages is important to us. Therefore, please take note of the following information:
1) Basic Information about handling personal data
Basically, you may visit our website without us collecting any personal data from you. Personal data is only collected if you voluntarily disclose such data for the purpose of concluding a contract or opening a customer account. Without your explicit consent, this data is merely used for contract performance and processing your inquiries. Upon complete fulfilment of the contract and complete payment of the purchase price your data will be stored with care for tax and commercial law retention periods, to be deleted upon expiry of these periods.
When contacting us (for example via contact form or e-mail) personal data will be collected. It is evident from the respective input form which data are collected. Those data will be stored and processed exclusively for the purpose of responding to your enquiry or of getting in contact with you and for the connected technical administration. Your data will be deleted after final processing of your inquiry, if you so desire, provided that legal retention periods will not be barred by a deletion.
2) Transfer of personal data for the purpose of order handling
2.1 For the purpose of contract fulfillment, personal data collected by us are transferred to the transport company commissioned with the delivery, provided this is required for delivering the goods. For the processing of payments we pass on your payment data to the authorized banking institution.
Among other things this website uses so-called “cookies” serving to make our Internet presence more user-friendly, effective and secure – for instance to accelerate navigation on our platform. Furthermore, cookies allow us to measure the frequency of website visits as well as general navigation. Cookies are small text files stored on your computer system. Please note that some of these cookies are transferred from our server to your computer system, mostly so-called “session cookies”. “Session cookies” are characterized by being automatically deleted from your hard drive upon the end of the browser session. Other cookies remain on your computer system and allow us to recognize your computer system during your next visit (so-called permanent cookies). You may certainly decline these cookies at any time provided your browser permits this. Please note that once your browser is set to decline cookies (from our website) certain features of this website may not be available or restricted.
4) Use of Google AdWords Conversion-Tracking
This website utilizes the online advertising program “Google AdWords” and the conversion tracking within the framework of Google AdWords. The conversion-tracking cookie is set on the user’s browser, if he clicks on an ad delivered by Google. Cookies are small text files, which the internet browser places on your browser. These cookies lose their validity after 30 days .They are not used to acquire personal identification data. If the user visits a certain page of this website and if the cookie has not yet expired, Google and we will be able to tell that the user clicked on the ad and was forwarded to this page. Each Google AdWords client gets a different cookie. Thus, cookies cannot be tracked via the website of AdWords clients. The information collected by the conversion cookies are used to provide aggregate conversion statistics to AdWord clients who have opted-in for conversion tracking. Clients are informed about the total number of users who clicked on the ad and were forwarded to a conversion tracking tag page. However, they do not get any information enabling them to identify users personally. If you do not want to participate in the tracking program, you can refuse the use of this program by easily deactivating the google conversion-tracking cookie via your internet browser through the user settings. In this case, you will not be included in the conversion tracking statistics. Further information concerning Google data privacy can be found at http://www.google.co.uk/intl/en-GB/policies/privacy/
5) Web analysis service
This website uses Google Analytics, a web analysis service of Google Inc. (“Google”). Google Analytics uses so-called Cookies, text files which are stored on your computer and which enable you to conduct an analysis of the use of the website. The information generated by the cookies about your use of the website will normally be transmitted to a server in the US, where it is stored.
In the case of activating an IP anonymizer for this website, your IP address will however be abbreviated by Google within the member states of the European Union or within other member states to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address will be transmitted to a server in the US, where it is abbreviated. On behalf of the website operator, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide further services connected to the website use and the internet use for the benefit of the website operator.
The IP address transmitted by your browser in the context of Google Analytics will not be linked to other data retrieved by Google. You may prevent the storage of cookies by making the appropriate settings in your browser. However, we should point out that in that case you might not be able to use the full functionality of this website. You may permanently refuse Google to collect data generated by cookies regarding the use of the website (including your IP address) and to process them by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
As an alternative to the browser plugin or for browsers regarding mobile devices, please click on the following link in order to set an opt-out cookie, which disables Google Analytics to collect data on this website in the future (this opt-out cookie only functions for this browser and this domain. If you delete your cookies on this browser, you have to click again on this link:Deactivate Google Analytics
It is noted that this website uses Google Analytics with the extension “anonymizetp()”. IP addresses can therefore be processed only in abbreviated form in order to prevent personal references.
– This website uses retargeting technology of Google Inc. (“Google”). This technology enables us to target visitors of our website with interest-based ads who already have shown interest in our shop and in our products. The ads are displayed by using a cookie-based analysis of the previous usage data. Personal data will not be stored. In the case of retargeting technology, a cookie will be stored on your computer or your mobile devices in order to collect anonymized date about your interests and adapt ads specifically according to the stored information. Cookies are small text files stored on your computer or your mobile devices. They help us to display ads, which are most likely to correspond to your product and information interests. You may permanently refuse the setting of cookies for advertisement purposes by downloading and installing the browser plug-in using the following link: https://www.google.com/settings/ads/onweb/
– If you have given us your explicit consent, by clicking on a button provided for that purpose, we will apply the “Facebook Pixel” of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) within our presence on the internet. By doing so, users’ behavior can be tracked after they have seen or clicked on a Facebook ad. This technique is designed to evaluate the impact of Facebook ads for statistical and market research purposes and may help to optimize future advertising activities.
7) Information on Customer Rights and Contacts
You are entitled to obtain information on your saved data free of charge and on how to correct, block or delete this data where applicable. Please contact us with any further inquiries about the collection, processing or use of your personal data. The same shall apply for obtaining information, your requests to block, delete or correct your personal data as well as for withdrawals of granted consents. You can find our contact address in our legal notice.